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- Literature review
- Over 800 academic and general/trade sources
- Market research
- Phone interviews with 50+ organizations
- DMAA partner in surveying vendors, plans, and providers on DM program and IT costs
- Expert panel
- Day-long meeting, ongoing consultation and feedback
CITL pursues a careful, rigorous evidence synthesis to create our cost-benefit model.
CITL is not aligned with any vendor or any proprietary technology, and seeks to apply academic rigor to our analyses, and be unbiased and impartial to the results.
For this topic, (cite above)
In the end, able to use on few articles for impact because they needed to report both an outcome of interest and the IT used
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